Essentials of marketing /
By: Summers, Jane
Title By: Gardiner,Michael | Lamb, Charles W | Hair, Joseph F | McDaniel, Carl
Material type: BookPublisher: South Melbourne : Thomson, 2005.Edition: 2nd ed.Description: xviii, 541 p. : ill ; 28 cm.ISBN: 0170122670Program: MARK101Subject(s): MarketingItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 SU ES (Browse shelf) | Available | T0026250 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 SU ES (Browse shelf) | Available | T0026254 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
658.8 ST FU Fundamentals of marketing. | 658.8 ST FU Fundamentals of marketing. | 658.8 SU ES Essentials of marketing / | 658.8 SU ES Essentials of marketing / | 658.8 SU ES Essentials of marketing / | 658.8 TA CR Creating demand : generate cool, custom marketing ideas | 658.8 TE MA Marketing management in geographically remote industrial clusters : implications for business-to-consumer marketing / |
Includes bibliographical references and index.
MARK101