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Customer relationship management : are companies getting divorced from reality? - a literature review / Melodena S. Balakrishnan, Lien Els.

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Material type: Text

TextSeries: Working paper series : Business, Management, Marketing ; WP50/2007Publication details: Dubai : UOWD Research Committee, 2007.Description: 17 p. : ; 30 cm. : illSubject(s):

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
REGULAR	University of Wollongong in Dubai Main Collection	658.812 BA CU (Browse shelf(Opens below))	Available		T0032514

Includes bibliographical references.

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