Customer relationship equity : insurance in an uncertain environment / Melodena S. Balakrishnan.
Material type:
TextSeries: Working paper series : Business, Management, Marketing ; WP49/2007Publication details: Dubai : UOWD Research Committee, 2007.Description: 19 p. : ill ; 30 cmSubject(s):
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.812 BA CU (Browse shelf(Opens below)) | Available | T0032516 |
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| 658.812 BA BR Branded customer service : | 658.812 BA BR Branded customer service : | 658.812 BA CU Customer relationship management : | 658.812 BA CU Customer relationship equity : | 658.812 BA RE Relationship marketing : | 658.812 BA SI Simply better : | 658.812 BE CU The customer rules : |
Includes bibliographical references.
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