Monopoly rules : how to find, capture, and control the most lucrative markets in any business /
By: Lele, Milind M
Material type:
BookPublisher: London : Kogan, ""Monopoly Rules" provides a really useful framework for sorting strategies that work from those that don't. It is exactly how successful entrepreneurs' minds work." - Alfred R. Berkeley, former president, The NASDAQ Stock Market. Milind Lele shows how to succeed in business by learning the new rules of monopoly - centered on acquiring 'an ownable space for a useful period of time in which you can make some real money.' Dr Lele shows that winning comes from focusing on a set of monopoly rules, designed to answer questions such as: what patch of open market space can this business own? Is the space really open? If so, how long will it remain open?c2006.Edition: 1st ed.Description: 223 p ; 23 cm.ISBN: 9780749449650Subject(s): New products -- Management | Product life cycle | Business planning | Success in business | Marketing| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.575 LE MO (Browse shelf) | Available | T0034399 |
, Shelving location: Main Collection Close shelf browser
Includes index. Originally published: New York : Crown Business, 2005.
No trespassing -- The two dimensions of monopoly -- Economics 101 -- Its not about "sustainable competitive advantage" -- Monopoly flavors -- Barriers that protect monopolies -- The new competition and the rise of the situational monopoly -- Monopolies drives market value -- Monopoly kaleidoscope -- Understand your current monopolies -- Defend your current monopolies -- Discover the next monopoly -- Seize the monopolies in your own backyard -- Work backwards -- Focus on speed to space -- Keep moving : mastering the art of monopoly leapfrog -- What to do when the monopoly ends -- Epilogue : the monopolies of tomorrow.
""Monopoly Rules" provides a really useful framework for sorting strategies that work from those that don't. It is exactly how successful entrepreneurs' minds work." - Alfred R. Berkeley, former president, The NASDAQ Stock Market. Milind Lele shows how to succeed in business by learning the new rules of monopoly - centered on acquiring 'an ownable space for a useful period of time in which you can make some real money.' Dr Lele shows that winning comes from focusing on a set of monopoly rules, designed to answer questions such as: what patch of open market space can this business own? Is the space really open? If so, how long will it remain open?