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Marketing management : a strategic decision-making approach /

By: Mullins, John W
Title By: Walker, Orville C
Material type: BookPublisher: New York : McGraw-Hill, c2010.Edition: 7th ed.Description: xxi, 551 p. : ill ; 26 cm.ISBN: 9780071267762Subject(s): Marketing -- Management
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.8 MU MA (Browse shelf) Available T0038842
REGULAR University of Wollongong in Dubai
Main Collection
658.8 MU MA (Browse shelf) Available T0038843
Total holds: 0

Includes bibliographical references and index.

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