Business research methods
By: Blumberg, Boris
Title By: Cooper, Donald R | Schindler, Pamela S
Material type:
BookPublisher: London : McGraw-Hill Higher Education, c2008.Edition: 2nd European ed.Description: xix, 685 p. : ill., + 1 CD-ROM ; 25 cm.ISBN: 9780077117450Program: HDR900Subject(s): Business -- Research -- MethodologyDDC classification: . Online resources: Location Map
Summary:
Business Research Methods second edition presents a balanced and comprehensive account of business research that is engaging, rigorous and up-to-date. The text explores all the topics involved in the research process, both theoretical and practical, in an accessible manner. This edition also boasts a number of new features and examples to thoroughly explain and illustrate the concepts, processes and practices of good business research.
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai PHD Shelf | 658.0072 BL BU (Browse shelf) | Available | T0051853 |
Total holds: 0
Previous ed.: London : McGraw-Hill, 2005. Includes bibliographical references and index.
Business Research Methods second edition presents a balanced and comprehensive account of business research that is engaging, rigorous and up-to-date. The text explores all the topics involved in the research process, both theoretical and practical, in an accessible manner. This edition also boasts a number of new features and examples to thoroughly explain and illustrate the concepts, processes and practices of good business research.
HDR900