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Marketing the sports organisation : building networks and relationships /

By: Ferrand, Alain, 1952-
Title By: McCarthy, Scott, 1958-
Material type: BookPublisher: London : Routledge, 2009.Description: xx, 297 p. : ill ; 24 cm.ISBN: 2110415453303Subject(s): Sports -- Societies, etc. -- Marketing | Sports administration | Relationship marketing | Management and Business StudiesDDC classification: 338.4379606 FE MA Online resources: Location Map
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
338.4379606 FE MA (Browse shelf) Available T0040782
Total holds: 0

Includes bibliographical references and index.

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