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Values-centered entrepreneurs and their companies /

By: Choi, David Y
Title By: Gray, Edmund R
Material type: BookPublisher: New York : Routledge/Taylor & Francis, 2011.Description: xiii, 194 p. : ill. ; 25 cm.ISBN: 9780415997614 (pbk. : alk. paper); 9780203883501 (e-book : alk. paper)Subject(s): Social responsibility of business | Social entrepreneurship | Entrepreneurship -- Moral and ethical aspectsDDC classification: 658.4/08
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Includes bibliographical references (p. [176]-187) and index.

The values-centered entrepreneurs -- Commit to a (meaningful) purpose -- Raise capital with mission in mind : be strategic, resilient, and cautious -- Hire talented employees with shared values -- Promote your company's values -- Build a cohesive, dedicated organization -- Maximize profits, with some exceptions -- Minimize your environmental and social footprint -- Stay with it for the long haul -- Make giving a priority -- Be a role model for others.

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