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The ultimate sales letter : attract new customers. boost your sales / Dan S. Kennedy.

By: Material type: TextTextPublication details: Avon, MA : Adams Business, c2011.Edition: 4th edDescription: xiii, 224 p. : ill. ; 22 cmISBN:
  • 9781440511417 (pbk.)
  • 1440511411
Other title:
  • Sales letter
Subject(s): DDC classification:
  • 658.8/1 22
LOC classification:
  • HF5730 .K46 2011
Summary: A guide to writing effective sales copy to attract new customers and boost sales, providing examples and headline formulas with exercises to inspire creativity, and discussing how to use graphics, compare drafts to examples, give the final review, and more.
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Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.81 KE UL (Browse shelf(Opens below)) Available T0035910

A guide to writing effective sales copy to attract new customers and boost sales, providing examples and headline formulas with exercises to inspire creativity, and discussing how to use graphics, compare drafts to examples, give the final review, and more.

Rev. ed. of: The ultimate sales letter : attract new customers, boost your sales. 3rd ed. 2006.

Includes index.

Adult Follett Library Resources.

Adult.

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