Dictionary of marketing communications /
By: Govoni, Norman A. P
Material type:
BookPublisher: Thousand Oaks, Calif. : Sage, c2004.Description: v, 249 p ; 24 cm.ISBN: 0761927700 (hard); 0761927719 (paper)Subject(s): Marketing -- Dictionaries | Communication in marketing -- DictionariesDDC classification: 380.1/03 Online resources: Location Map
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 380.10322 GO DI (Browse shelf) | Available | T0026803 |
Total holds: 0
Includes bibliographical references (p. 245-247).