Analysis for marketing planning /
By: Lehmann, Donald R
Title By: Winer, Russell S
Material type:
BookSeries: McGraw-Hill/Irwin series in marketing.Publisher: Boston : McGraw-Hill/Irvin, 2004, c2005.Edition: 6th ed.Description: xii, 256 p. : ill ; 23 cm.ISBN: 0072865962 (alk. paper)Subject(s): Marketing -- United States -- ManagementDDC classification: 658.8/02
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.802 LE AN (Browse shelf) | Available | T0026806 |
Total holds: 0
Includes index.