Applied public relations : cases in stakeholder management /
By: McKee, Kathy Brittain
Title By: Lamb, Larry F
Material type:
BookPublisher: New York : Routledge, 2009.Edition: 2nd ed.Description: xiii, 288 p. : ill. ; 23 cm.ISBN: 9780415999151; 0415999154; 9780415999168; 0415999162Subject(s): Public relations -- Case studiesDDC classification: 659.2
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
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| REGULAR | University of Wollongong in Dubai Main Collection | 659.2 MC AP (Browse shelf) | Available | T0044892 |
Total holds: 0
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| 659.2 LE SP Sports public relations | 659.2 LO ES Essentials of public relations management / | 659.2 LU PU Public relations campaigns : | 659.2 MC AP Applied public relations : cases in stakeholder management / | 659.2 MO PU Public relations and the history of ideas | 659.2 NE PR This is PR : the realities of public relations / | 659.2 NE PR This is PR : the realities of public relations / |
Previous ed.: Applied public relations : cases in stakeholder management / Larry F. Lamb, Kathy Brittain McKee. 2005.
Includes bibliographical references and index.