Foundations of marketing /
By: Pride, William M
Title By: Ferrell, O. C
Material type:
BookPublisher: Mason, OH : South-Western, Cengage Learning, c2013.Edition: 5th ed.Description: 1 v. (various pagings) : col. ill. ; 28 cm.ISBN: 9781111580162Subject(s): Marketing
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 PR FO (Browse shelf) | Available | T0045083 |
Total holds: 0
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| 658.8 PH SU Successful e-commerce : 10 case studies to show small business how to profit from online commerce / | 658.8 PH UN Understanding marketing : a European casebook / | 658.8 PO WE The power of marketing at-retail / | 658.8 PR FO Foundations of marketing / | 658.8 PR FO Foundations of marketing / | 658.8 PR FO Foundations of marketing | 658.8 PR IN Principles of marketing : a value-based approach / |
Includes bibliographical references and indexes.