Managerial economics : a mathematical approach /
By: Alhabeeb, M. J
Title By: Moffitt, L. Joe
Material type: BookPublisher: Hoboken, N.J. : Wiley, c2013.Description: xxi, 584 p. : ill. ; 26 cm.ISBN: 9781118091364Subject(s): Managerial economicsDDC classification: 338.5024/658 Online resources: Location MapItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 338.5024658 AL MA (Browse shelf) | Available | T0046970 |
, Shelving location: Main Collection Close shelf browser
338.502 AL MA Managerial economics : | 338.502465 SL EC Economics and the business environment / | 338.502465 SL EC Economics and the business environment / | 338.5024658 AL MA Managerial economics : | 338.5024658 BA MA Managerial economics and business strategy / | 338.5024658 BA MA Managerial economics and business strategy / | 338.5024658 BA MA Managerial economics and business strategy / |
Includes bibliographical references and index.
PREFACE xix UNIT I METHODOLOGICAL PRELIMINARIES 1 Qualitative Fundamentals 3 2 Quantitative Fundamentals 13 UNIT II DECISIONS AT THE CONSUMER LEVEL 3 Theory of Consumer Choice 47 4 Consumer Demand: Theoretical Analysis 103 5 Consumer Demand: Empirical Estimation 160 6 Consumer Demand: Economic Forecasting 200 UNIT III MANAGERIAL DECISIONS AT THE FIRM LEVEL 7 Production Theory 243 8 Cost Theory 287 9 Production and Cost: Estimation and Forecasting 349 UNIT IV MANAGERIAL DECISIONS AT THE MARKET LEVEL 10 Market Structure and Business Organization 367 11 Pricing Decisions and Practices 414 UNIT V MANAGERIAL DECISIONS IN THE LONG RUN 12 Capital Budgeting and Investment Project Evaluation 451 13 Risk Analysis and Managerial Decisions under Uncertainty 487 14 Management Consultants and Information 546 APPENDIX 560 FURTHER READING 569 INDEX 573.
Uncertainty is present in every managerial decision, and Managerial Economics: A Mathematical Approach effectively demonstrates the application of higher-level statistical tools to inform and clarify the logic of problem solving in a managerial environment.