Business marketing management : B2B /
By: Hutt, Michael D
Title By: Speh, Thomas W
Material type:
BookPublisher: Mason, OH : South-Western, Cengage Learning, c2013.Edition: 11th ed.Description: xxx, 428 p. : ill. ; 27 cm.ISBN: 9781133189565; 1133189563 (hbk.)Program: MARK917Subject(s): Industrial marketing -- Management -- Case studiesDDC classification: 658.8/04
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.804 HU BU (Browse shelf) | Available | T0047275 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.804 HU BU (Browse shelf) | Available | T0047276 |
Total holds: 0
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| 658.804 HU BU Business marketing management : B2B / | 658.804 HU BU Business marketing management : B2B / | 658.804 HU BU Business marketing management : B2B / | 658.804 HU BU Business marketing management : B2B / | 658.804 MA IM Implementing key account management : | 658.804 TA BT B2B marketing strategy : | 658.804 TO TE Technical marketing communication : a guide to writing, design, and delivery |
Includes bibliographical references and indexes.
MARK917