Amazon cover image
Image from Amazon.com

Whatcha gonna do with that duck? : and other provocations, 2006-2012 / Seth Godin ; compiled by Bernadette Jiwa.

By: Contributor(s): Material type: TextTextPublication details: New York : Portfolio/Penguin, c2012.Description: xiv, 590 p. ; ill. ; 25 cmISBN:
  • 9781591846093
Subject(s): DDC classification:
  • 658
Online resources: Summary: Seth Godin is famous for bestselling books such as Purple Cow and cool entrepreneurial ventures such as Squidoo and the Domino Project. But to millions of loyal readers, he's best known for the daily burst of insight he provides every morning, rain or shine, via Seth's Blog. Since he started blogging in the early 1990s, he has written more than two million words and shaped the way we think about marketing, leadership, careers, innovation, creativity, and more. Much of his writing is inspirational and some is incendiary.Collected here are six years of his best, most entertaining, and most poignant blog posts, plus a few bonus ebooks. From thoughts on how to treat your customers to telling stories and spreading ideas, Godin pushes us to think smarter, dream bigger, write better, and speak more honestly. Highlights include:••A marketing lesson from the Apocalypse•No, everything is not going to be okay•Organized bravery•Choose your customers, choose your future•Paying attention to the attention economy•Bandits and philanthropistsGodin writes to get under our skin. He wants us to stand up and do something remarkable, outside the standards of the industrial system that raised us.Made for dipping into again and again, Whatcha Gonna Do with That Duck? Is a classic for fans both old and new.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658 GO WH (Browse shelf(Opens below)) Available T0047824

Includes index.

Seth Godin is famous for bestselling books such as Purple Cow and cool entrepreneurial ventures such as Squidoo and the Domino Project. But to millions of loyal readers, he's best known for the daily burst of insight he provides every morning, rain or shine, via Seth's Blog. Since he started blogging in the early 1990s, he has written more than two million words and shaped the way we think about marketing, leadership, careers, innovation, creativity, and more. Much of his writing is inspirational and some is incendiary.Collected here are six years of his best, most entertaining, and most poignant blog posts, plus a few bonus ebooks. From thoughts on how to treat your customers to telling stories and spreading ideas, Godin pushes us to think smarter, dream bigger, write better, and speak more honestly. Highlights include:••A marketing lesson from the Apocalypse•No, everything is not going to be okay•Organized bravery•Choose your customers, choose your future•Paying attention to the attention economy•Bandits and philanthropistsGodin writes to get under our skin. He wants us to stand up and do something remarkable, outside the standards of the industrial system that raised us.Made for dipping into again and again, Whatcha Gonna Do with That Duck? Is a classic for fans both old and new.

There are no comments on this title.

to post a comment.