Lesikar's business communication : connecting in a digital world /
By: Rentz, Kathryn
Title By: Lentz, Paula
Material type: BookPublisher: New York, NY : McGraw-Hill/Irwin, 2014.Edition: 13th ed.Description: xxxix, 679 p. : ill. ; 29 cm.ISBN: 9781259060809; 0073403210 (alk. paper)Other title: Business communication.Subject(s): Commercial correspondence | English language -- Business English | Business communicationDDC classification: 651.7 Online resources: Location MapItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 651.7 RE LE (Browse shelf) | Available | T0010219 |
Includes bibliographical references and index.
Introduction -- Understanding workplace communication -- Communicating across cultures -- Fundamentals of business writing -- Adapting your words to your readers -- Constructing clear sentences and paragraphs -- Writing for a positive effect -- Basic patterns of business messages -- Developing your writing process and choosing the best form -- Getting to the point in good-news and neutral messages -- Maintaining goodwill in bad-news messages -- Making your case with persuasive messages and proposals -- Conducting a winning job campaign -- Fundamentals of report writing -- Preparing informative and influential business reports -- Choosing the right type of report -- Conducting research for decision makers -- Using visuals to make your point -- Oral forms of business communication -- Communicating effectively in meetings and conversations -- Delivering oral reports and business speeches -- Elements of professionalism : technological proficiency and correctness -- Leveraging technology for better writing -- Conveying professionalism through correctness -- A Corrections for the self-administered diagnostic test of correctness -- B Physical presentation of letters, memos, and reports -- C General grading checklists: punctuation, grammar, numbers, spelling, proofreading technique, strategy, and formatting -- Special codes and checklists : messages and reports -- E documentation and the bibliography -- Photo credits -- Index.