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Second stage entrepreneurship : ten proven strategies for driving aggressive growth /

By: Weinfurter, Daniel J
Material type: BookPublisher: New York : Palgrave Macmillan, c2013.Description: xiv, 210 p. : ill. ; 26 cm.ISBN: 9781137302588 (alk. paper)Subject(s): Business planning | Strategic planning | Organizational changeDDC classification: 658.4/012
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Foreword / by Gary Loveman, Chairman and CEO of Caesar's Entertainment -- Introduction -- Grow or die -- New capital sources -- Install a board of directors -- "Create, don't compete" -- Hiring smart! -- The new model for selling -- Managing beyond metrics -- Growth marketing -- The total customer experience -- Culture matters -- The keys to effective leadership -- Appendix: Exit strategy : moving on.

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