Killing us softly 4 : [videorecording] / advertising's image of women /
Material type:
Visual materialPublisher: Northampton, MA : Media Education Foundation, c2010.Description: 1 x DVD ; 45 mins.Subject(s): Women in advertising | Sex in advertising | Body image in women | Sex role | Sexism | Advertising -- Psychological aspects | Kilbourne, Jean -- Interviews| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| DVD | University of Wollongong in Dubai Main Collection | 659.1042 KI LL (Browse shelf) | Available | T0027611 |
, Shelving location: Main Collection Close shelf browser
"In this new, highly anticipated update of her pioneering Killing us softly series, the first in more than a decade, Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity. The film marshals a range of new print and television advertisements to lay bare a stunning pattern of damaging gender stereotypes--images and messages that too often reinforce unrealistic, and unhealthy, perceptions of beauty, perfection, and sexuality. By bringing Kilbourne's groundbreaking analysis up to date, Killing us softly 4 stands to challenge a new generation of students to take advertising seriously, and to think critically about popular culture and its relationship to sexism, eating disorders, and gender violence"--Container.
Sequel to: Killing us softly (c1979), Still killing us softly (c1987), and Killing us softly 3 (2000).
Credits: Camera, David Rabinovitz ; editing, Sut Jhally and Andrew Killoy.
Performer(s): Featuring Jean Kilbourne.
Event notes: Filmed at the University of Massachusetts, Amherst, MA.