Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration /
By: Catmull, Edwin E
Title By: Wallace, Amy
Material type:
BookPublisher: New York : Random House, 2014.Edition: 1st ed.Description: xvi, 340 p. : ill. (some col.) ; 25 cm.ISBN: 9780593070109; 0812993012Other title: Creativity, Incorporated.Subject(s): Creative ability in business | Corporate culture | Organizational effectiveness | Pixar (Firm) | Creative ability in business | Corporate culture | Organizational effectiveness | Pixar (Firm)DDC classification: 658.4/0714
Summary:
"In 1986, Ed Catmull co-founded Pixar, a modest start-up with an immodest goal: to make the first-ever computer animated movie. Nine years later, Pixar released Toy Story, which went on to revolutionize the industry, gross $360 million, and establish Pixar as one of the most successful, innovative, and emulated companies on earth. This book details how Catmull built an enduring creative culture"--Provided by publisher.
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.40714 CA CR (Browse shelf) | Available | T0050727 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
Pub Weekly, January 2014
"In 1986, Ed Catmull co-founded Pixar, a modest start-up with an immodest goal: to make the first-ever computer animated movie. Nine years later, Pixar released Toy Story, which went on to revolutionize the industry, gross $360 million, and establish Pixar as one of the most successful, innovative, and emulated companies on earth. This book details how Catmull built an enduring creative culture"--Provided by publisher.
Includes index.
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