International marketing /
By: Kotabe, Masaaki
Title By: Marshall, Al | Ang, Swee Hoon | Griffiths, Kathleen | Voola, Ranjit | Roberts, Robin E | Helsen, Kristiaan
Material type:
BookPublisher: Milton : John Wiley and Sons Australia, c2014.Edition: 4th Asia-Pacific ed.Description: xvii, 645 p. : col. ill. ; 26 cm.ISBN: 9781118362518Program: TBS982Subject(s): Marketing -- Asia | Marketing -- Pacific Area | International business enterprises -- MarketingDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 KO IN (Browse shelf) | Available | T0013866 |
Total holds: 0
Includes index.
TBS982