Body of truth : leveraging what consumers can't or won't say /

By: Hill, Dan, 1959-

Material type:

BookPublisher: Hoboken, N.J. : Wiley, 2003.Description: iv, 267 p. : ill ; 24 cm.ISBN: 0471444391 (CLOTH)Subject(s): Consumers -- ResearchDDC classification: 658.8/343

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Title notes

Item type	Home library	Call number	Status	Date due	Barcode	Item holds
REGULAR	University of Wollongong in Dubai Main Collection	658.834 HI BO (Browse shelf)	Available		T0030128

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Previous	658.834 CO NS Consumer insight : how to use data and market research to get closer to your customer /	658.834 GR CO Consumer.ology : the market research myth, the truth about consumers and the psychology of shopping /	658.834 GU PS The psychology of consumer profiling in a digital age	658.834 HI BO Body of truth : leveraging what consumers can't or won't say /	658.834 JO DO Don't think pink : what really makes women buy--and how to increase your share of this crucial market /	658.834 LI BU Buyology : truth and lies about why we buy /	658.834 LI BU Buyology : truth and lies about why we buy /	Next

Includes index.

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Body of truth : leveraging what consumers can't or won't say /

By: Hill, Dan, 1959-

, Shelving location: Main Collection Close shelf browser