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Focus Asia business leaders : Tong Zhicheng and Pearl river piano group

Material type: Mixed materialsSeries: Publisher: Hong Kong : Asia Case Research Centre, University of Hong Kong, c2009.Description: 1 x DVD + booklet (40 p.) ; 22 mins.Uniform titles: Tong Zhicheng and Pearl River Piano Group Subject(s): Leadership -- Asia -- Case studies | Businesspeople -- Asia | Entrepreneurship -- Asia | Industrial management -- Asia | Success in business -- Asia | Businesspeople | Entrepreneurship | Industrial management | Leadership | Success in business | Asia
Summary:
Profiles leading Asian enterprises and their senior executives. From property development and manufacturing to biotechnology and offshoring, the Series features some of the most successful companies in Asia - from China to Singapore, Japan to India. The case study shows how these firms are using their entrenched competitive position at home to expand into global market. The video features the CEO and other senior managers discussing their firm's operations, culture and strategic outlook. The viewers will get a close look at the inner workings of the executive suite and the role it plays in formulating and executing the firm's strategy.
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Note: Focus Asia

Profiles leading Asian enterprises and their senior executives. From property development and manufacturing to biotechnology and offshoring, the Series features some of the most successful companies in Asia - from China to Singapore, Japan to India. The case study shows how these firms are using their entrenched competitive position at home to expand into global market. The video features the CEO and other senior managers discussing their firm's operations, culture and strategic outlook. The viewers will get a close look at the inner workings of the executive suite and the role it plays in formulating and executing the firm's strategy.

Performer(s): Host: Karen Koh.

Accompanying booklet entitled: Pearl River Piano : hitting the right notes in the global market? / Michael J. Enright. "A joint project of the Asia Case Research Centre and the Journalism and Media Studies Centre"--Container.

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