Essentials of strategic management : the quest for competitive advantage
By: Gamble, John (John E.)
Title By: Thompson, Arthur A | Peteraf, Margaret Ann
Material type:
BookPublisher: New York, NY : McGraw-Hill Education, 2015.Edition: 4th ed.Description: xl, 440 p. ; 26 cm.ISBN: 9781259094842; 0078112893 (alk. paper)Subject(s): Strategic planning | Business planning | Competition | Strategic planning -- Case studiesDDC classification: 658.4/012
Summary:
Presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions, timely examples, and a writing style that captures the interest of students. This title serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.4012 GA ES (Browse shelf) | Available | T0028931 |
Total holds: 0
Includes bibliographical references and indexes.
Presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions, timely examples, and a writing style that captures the interest of students. This title serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.