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Research design for business and management /

By: Ang, Siah Hwee
Material type: BookPublisher: Los Angeles : SAGE Publications, c2014Description: xvii, 314 p. : ill. ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781847870261Other title: Research design for business & management.Subject(s): Business -- Research -- Methodology | Management -- Research
Summary:
This practical book provides a clear understanding of the commonly used methods in business and management research to enable students to tackle the fundamental elements of the research process with confidence.
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
PHD Shelf
658.0072 AN RE (Browse shelf) Available T0029977
Total holds: 0

This practical book provides a clear understanding of the commonly used methods in business and management research to enable students to tackle the fundamental elements of the research process with confidence.

Chapter 1: Fundamentals of Research Chapter 2: Misperceptions, Challenges and Judgement Calls in Research Chapter 3: The Research Question Chapter 4: Conducting a Literature Review Chapter 5: Research Design Chapter 6: Data, Sampling and Measurements Chapter 7: Data Collection Methods Chapter 8: Descriptive and Exploratory Analysis Chapter 9: Qualitative Analysis Chapter 10: Quantitative Analysis Chapter 11: Writing Up Chapter 12: The Importance of the Research Environment.

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