Essentials of business research : a guide to doing your research project /
By: Wilson, Jonathan
Material type:
BookPublisher: Los Angeles : SAGE, 2014Edition: 2nd ed.Description: xxii, 352 p. : ill. ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781446257326Subject(s): Business -- Research -- Methodology | Dissertations, Academic
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai PHD Shelf | 650.072 WI ES (Browse shelf) | Available | T0031400 |
Total holds: 0
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| 650.072 LE DO Doing business research : | 650.072 PA LG The Palgrave handbook of research design in business and management | 650.072 SE RE Research methods for business : | 650.072 WI ES Essentials of business research : a guide to doing your research project / | 650.0723 FA CA Case study research for business | 658.005 CA SE Case research journal : outstanding teaching cases grounded in research | 658.0072 AK BU Business research methods: |
Previous edition: 2010.
Includes bibliographical references and index.
An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.