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Green giants : how smart companies turn sustainability into billion-dollar businesses

By: Williams, E. Freya
Material type: BookPublisher: New York : AMACOM, American Management Association, c2015.Description: ix, 278 p. : ill. ; 24 cm.ISBN: 9780814436134Subject(s): Social responsibility of business | Industrial management -- Environmental aspects | Success in business | Leadership | Management -- Environmental aspects | SuccessDDC classification: 658.4/083
Summary:
Examines nine successful, sustainable, and socially conscious companies, looking at the six key factors responsible for their success.
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Examines nine successful, sustainable, and socially conscious companies, looking at the six key factors responsible for their success.

Includes bibliographical references (p. 259-270) and index.

Introduction: billion with a "B" -- The iconoclastic leader -- Disruptive innovation -- A higher purpose -- Built in, not bolted on -- Mainstream appeal -- A new behavioral contract.

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