Includes bibliographical references.

One of the world's top experts on applying analytics to organizational performance provides a new, more comprehensive approach for using analytics to effectively guide business decisions.There are tons of books on how to do strategy execution better, but they all operate from the premise that their one-size-fits-all solution works for what ails all companies. But each company's context and problems are unique. You need analytics to diagnose where improvements really need to be made, but existing approaches don't give you the full picture. Senior Research Scientist at the Center for Effective Organizations, Alec Levenson provides a roadmap for doing diagnostics that will lead to actionable insights and solutions.Levenson's model, combines the enterprise (or organization-level) approach to analytics and the human capital (or job-level) approach. This solves two parallel problems in organizations today: senior leaders pay too little attention to the practical challenges of implementing the business strategy and setting goals for achieving it, and frontline managers and HR too often focus on narrow improvements to jobs and processes that appear to be useful yet have little strategic value. The book provides an in-depth critique of common measurement approaches and, through case studies and real-world examples, shows how to apply the model to increasing customer retention, spurring innovation, developing go-to-market strategies, making budgeting and investment decisions, and more.

Cover Page; Title Page; Copyright Page; Dedication; Contents; List of Figures and Tables; Preface; Introduction Integrating Enterprise and Human Capital Analytics; Part I Why Do Strategic Analytics?; Chapter 1 Of Elephants and Incomplete Analytics; Chapter 2 Beware the ROI Bogeyman and Other Monsters under the Bed; Part II How to Do Strategic Analytics; Chapter 3 Put the Horse in Front of the Cart-Where to Focus the Analysis; Chapter 4 Step 1-Competitive Advantage Analytics; Chapter 5 Step 2-Enterprise Analytics; Chapter 6 Step 3-Human Capital Analytics; Chapter 7 Putting It All Together Chapter 8 Application-Customer Retention and Profitable GrowthChapter 9 Application-Go-to-Market Strategies and Effectiveness; Part III Diving Deeper: How to Make Current Practice Better; Chapter 10 Critical Roles, Competencies, and Performance; Chapter 11 Making Sense of Sensing Data; Chapter 12 Evaluating Human Capital Development: Build versus Buy versus Redesign; Conclusion Key Learning and Action Points; References; Appendix Strategic Analytics Diagnostic Interview Template; Acknowledgments; Index; About the Author; Footnotes; Chapter 3; Chapter 6