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Innovation and entrepreneurship : creating new value

By: Samson, Danny
Title By: Gloet, Marianne
Material type: BookPublisher: South Melbourne, Victoria : Oxford University Press, c2016.Description: xxii, 641 p. : ill. ; 25 cm.ISBN: 9780190300630Subject(s): Organizational change | Technological innovations | Entrepreneurship
Summary:
Innovation and Entrepreneurship provides a very practical and thoroughly researched introduction to innovation and entrepreneurship. It incorporates the core theme of entrepreneurship within the fabric of innovation and is complemented by a broad range of new case studies across many different industries. The text covers the latest core information about innovation and the disciplined and systematic approach that has led successful innovative companies to their market leading positions and to achieve business success. This is blended with the entrepreneurship aspects of activity that lead to innovation, often in smaller firms and in niches of larger organisations. It provides a systematic breakdown of systematic innovation capabilities and both detailed case studies and mini cases of innovative companies and of entrepreneurs for students and business people to learn from.
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.406 SA IN (Browse shelf) Available T0035337
Total holds: 0

Innovation and Entrepreneurship provides a very practical and thoroughly researched introduction to innovation and entrepreneurship. It incorporates the core theme of entrepreneurship within the fabric of innovation and is complemented by a broad range of new case studies across many different industries. The text covers the latest core information about innovation and the disciplined and systematic approach that has led successful innovative companies to their market leading positions and to achieve business success. This is blended with the entrepreneurship aspects of activity that lead to innovation, often in smaller firms and in niches of larger organisations. It provides a systematic breakdown of systematic innovation capabilities and both detailed case studies and mini cases of innovative companies and of entrepreneurs for students and business people to learn from.

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