Return on ideas : a practical guide to making innovation pay /
By: Nichols, David
Material type:
BookPublisher: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2007.Description: xvi, 261 p. : ill ; 24 cm.ISBN: 9780470028575 (cloth); 0470028572 (cloth)Subject(s): Product management | Brand name products | Diffusion of innovationsDDC classification: 658.4/063
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.4063 NI RE (Browse shelf) | Available | T0031840 |
Total holds: 0
"A Brandgym book"--Cover.
Includes index.