Innovation in an advanced consumer society : value-driven service innovation
By: Furseth, Peder Inge
Title By: Cuthbertson, Richard
Material type:
BookPublisher: Oxford : Oxford University Press, c2016.Description: x, 190 p. : ill. ; 24 cm.ISBN: 9780198705116Subject(s): Technological innovations -- Management | Organizational change | Economic value added | Business and ManagementDDC classification: 330 FU IN Online resources: Location Map | Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 330 FU IN (Browse shelf) | Available | T0054072 |
1. Value-Driven Service Innovation ; 2. The Service Innovation Triangle ; 3. Core Assets that Support Innovation Potential ; 4. Building Technological Capacity for Innovation ; 5. Building Organisational Capacity for Innovation ; 6. Developing New Customer Experiences ; 7. Developing a New Service System ; 8. Business Model Innovation ; 9. Value, Values, and Leadership
This book aims to develop innovation theory by focusing on innovation in a consumer society. In an advanced consumer society, services dominate and are provided through digital as well as physical channels by local, national and global firms. This book aims to identify the ways in which value can be increased for all stakeholders through both incremental and disruptive innovation. When interacting with leading businesses, there is a common acceptance that we need a better understanding of how to innovate in a service economy. Today, most advanced economies are service and knowledge based, accounting for about 70 percent of GDP. OECD reports document a considerable knowledge gap related to service innovation.