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Managerial economics : principles and worldwide applications

By: Salvatore, Dominick
Material type: BookPublisher: New York : Oxford University Press, c2015.Edition: 8th international ed.Description: xxxvii, 681 p. : ill. ; 24 cm.ISBN: 9780199397150Subject(s): Managerial economics | Managerial economics -- Textbooks | Managerial economics -- Case studiesDDC classification: 338.5024658 SA MA Online resources: Location Map
Summary:
Reflecting the highly globalized nature of tastes, production, labour markets, and financial markets in today's world, this book presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints.
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
338.5024658 SA MA (Browse shelf) Available T0054417
Total holds: 0

Part 1. Introduction Part 2. Demand analysis Part 3. Production and cost analysis Part 4. market structure and pricing practices Part 5. Regulation, risk analysis, and capital budgeting.

Reflecting the highly globalized nature of tastes, production, labour markets, and financial markets in today's world, this book presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints.

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