Readings in electronic commerce /
Title By: Kalakota, Ravi [Edited by] | Whinston, Andrew B [Edited by] | Organizational Computing, Coordination, and Collaboration Conference (6th : 1995 : Austin, Texas)
Material type:
BookPublisher: Reading, Mass : Addison-Wesley, c1997.Description: xxviii, 340 p. ; ill. : 24 cm.ISBN: 0201880601Program: FIN353 FIN355Subject(s): Electronic commerce -- Congresses | E-commerce | Electronic CommerceDDC classification: 658.8/00285/467
Summary:
Addressed in this collection of research papers are the issues facing academia and industry in the age of electronic commerce. Each of the five parts covers important aspects of the role electronic commerce is playing in the strategy of business
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8002 RE AD (Browse shelf) | Available | T0023985 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8002 RE AD (Browse shelf) | Available | T0032081 |
Total holds: 0
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| 658.80019 RA PS The psychology of marketing : cross-cultural perspectives / | 658.80019 RA PS The psychology of marketing : cross-cultural perspectives / | 658.80019 SE NS Sensory marketing : | 658.8002 RE AD Readings in electronic commerce / | 658.8002 RE AD Readings in electronic commerce / | 658.8002373 SO MA Marketing : real people, real decisions / | 658.8002373 ST CA Careers in marketing / |
Papers presented at the sixth Organizational Computing, Coordination, and Collaboration Conference, held in Austin, Texas in October of 1995.
Includes bibliographical references and index.
FIN353 FIN355
Addressed in this collection of research papers are the issues facing academia and industry in the age of electronic commerce. Each of the five parts covers important aspects of the role electronic commerce is playing in the strategy of business
"Based on papers presented at the Sixth Organizational Computing, Coordination, and Collaboration Conference held at the IC2 Institute in Austin, Texas, in October 1995"--Pref.