Business marketing.
By: Bingham, Frank G
Title By: Gomes, Roger | Knowles, Patricia A
Material type: BookPublisher: Boston : McGraw-Hill/Irwin, c2005.Edition: 3rd ed. / Frank G. Bingham, Jr., Roger Gomes, Patricia A. Knowles.Description: xv, 475 p. : ill ; 26 cm.ISBN: 0072859113 (alk. paper); 0071112529 (international ed. : alk. paper)Program: MARK917Subject(s): Industrial marketing | Industrial marketing -- Management | Industrial procurement -- Management | Industrial marketing -- United States -- Case studiesDDC classification: 658.8Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 658.8 BI BU (Browse shelf) | Available | T0032188 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 BI BU (Browse shelf) | Available | T0032189 |
Total holds: 0
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658.8 BE RE Retail marketing strategy : | 658.8 BE SE Selling the invisible : a field guide to modern marketing / | 658.8 BI BU Business marketing. | 658.8 BI BU Business marketing. | 658.8 BI BU Business to business marketing : a value-driven approach / | 658.8 BI MA Marketing and promoting your business : products and services | 658.8 BI MA Marketing and promoting your business : products and services |
Includes bibliographical references and indexes.
MARK917