We know what you want : how they change your mind /
By: Howard, Martin
Material type:![](/opac-tmpl/lib/famfamfam/BK.png)
Summary:
Explains the subliminal and manipulative marketing tactics used by corporations and governments to influence consumers, discussing the retail industry, supermarkets, medical professionals, rock concerts, mass meetings, sporting events, and more.
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 659.1019 HO WE (Browse shelf) | Available | T0032717 |
Total holds: 0
Intended as a companion-workbook to illustrate the ideas found in Douglas Rushkoff's Coercion : why we listen to what "they" say (1999).
Explains the subliminal and manipulative marketing tactics used by corporations and governments to influence consumers, discussing the retail industry, supermarkets, medical professionals, rock concerts, mass meetings, sporting events, and more.
Adult Follett Library Resources.