ASEAN champions : emerging stalwarts in regional integration
By: Park, Seung-ho
Title By: Ungson, Gerardo R | Francisco, Jamil Paolo S
Material type:
BookPublisher: Cambridge : Cambridge University Press, c2017.Description: xx, 247 p. : ill. ; 23 cm.ISBN: 337.159Subject(s): -- Economic integration -- Southeast Asia | -- Economic policy -- Southeast Asia -- 21st century | -- Politics and government -- Southeast Asia -- 1945- | BUSINESS & ECONOMICS -- General | Economic policy | Politics and governmentDDC classification: 337.159 PA AS Online resources: Location Map | Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 337.159 PA AS (Browse shelf) | Available | T0056004 |
Part I. The Antecedents of ASEAN Integration: 1. Our core arguments; 2. Mapping ASEAN integration; 3. Toward an ASEAN economic community --
Part II. ASEAN Champions: Strategies for Enduring Success: 4. Preserving institutional legacy; 5. Leveraging market power; 6. Pioneering marketing strategies; 7. Deepening localization; 8. Fostering internationalization; 9. Building synergy; 10. Nurturing human capital --
Part III. Strategic Imperatives and Policy Implications: 11. Implications for management and policy; 12. Epilogue.
"With a population of about six hundred million people, and a combined GNP of more than US$ 2.4 trillion, the ASEAN Economic Community (AEC) is set to become the seventh largest economy in the world. Launched in December 2015, the AEC unveiled initiatives to create a single market and production zone, a competitive and equitable region, and integrated links to the global economy. ASEAN Champions seeks to address the...