Qualitative research methods for Media Studies
By: Brennen, Bonnie
Material type: BookPublisher: New York : Routledge, c2017.Edition: 2nd ed.Description: vii, 246 p. ; 23 cm.ISBN: 9781138219229; 9781138219212Subject(s): Mass media -- Research -- MethodologyDDC classification: 302.23072 BR QU Online resources: Location MapItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 302.23072 BR QU (Browse shelf) | Available | T0056734 |
, Shelving location: Main Collection Close shelf browser
302.23072 AL QU Qualitative media analysis / | 302.23072 BE ME Media and communication research methods : | 302.23072 BE ME Media research methods : | 302.23072 BR QU Qualitative research methods for Media Studies | 302.23072 ST HO How to do media and cultural studies | 302.23072 ST HO How to do media and cultural studies | 302.23072 WI MA Mass media research : |
Includes bibliographical references and index.
Chapter 1 - Getting Started Chapter 2 - Doing Qualitative Research Chapter 3 - Interviewing Chapter 4 - Focus Groups Chapter 5 - History Chapter 6 - Oral History Chapter 7 - Ethnography and Participant Observation Chapter 8 - Textual Analysis Acknowledgements Index.
Qualitative Research Methods for Media Studies provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and online research. Each chapter features step-by-step instructions that integrate theory with practice, as well as a case study drawn from published research demonstrating best practices for media scholars. Readers will also find in-depth discussions of the challenges and ethical issues that may confront researchers using a qualitative approach. Qualitative research does not offer easy answers, simple truths or precise measurements, but this book provides a comprehensive and accessible guide for those hoping to explore this rich vein of research methodology.