Working with universities : how businesses and universities can work together profitably
By: Jolly, Adam
Material type:
BookPublisher: Richmond : Crimson, 2013.Edition: 2nd ed.Description: vii, 290 pages : 24 cm.ISBN: 9781780591346 (pbk.)Subject(s): Small business -- Management | Universities and colleges -- Business management | PartnershipDDC classification: 658.022 JO WO Online resources: Location Map | Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.022 JO WO (Browse shelf) | Available | T0057119 |
, Shelving location: Main Collection Close shelf browser
|
No cover image available |
|
|
|
|
|
||
| 658.022 HO BU Business for bohemians : | 658.022 HO SM Small business, big society | 658.022 HO WT How they started in tough times / | 658.022 JO WO Working with universities : | 658.022 KA EN Entrepreneurial small business / | 658.022 KA EN Entrepreneurial small business / | 658.022 KA EN Entrepreneurial small business : / |
"First edition published by Crimson Publishing Ltd in 2011"--Colophon.
Includes bibliographical references and index.
Selected contents Part 1 - Growth potentialThe value of universities to entrepreneurs How universities can change the game Part 2 - The transfer market Commercial capability Approaching a university Part 3 - Access to talent Bring in an expert Graduate recruitment Sponsoring a researcher Part 4 - Business Advantage Business advice Management development programmes Part 5 - Technical advantage Product design Research partnerships Part 6 - Business models Innovation value Grant funding Part 7 - University profiles and case studies.
A practical guide for small to mid-sized companies looking to gain a competitive and profitable edge by working in partnership with universities. It covers all the essential topics from university.