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Shoe dog : a memoir by the creator of Nike

By: Knight, Philip H, 1938-
Material type: BookPublisher: London : Simon & Schuster, c2016.Description: 386 pages ; 25 cm.ISBN: 9781501135910; 9781471146701; 1501135910Subject(s): Athletic shoes -- History | Businesspeople -- United States -- Biography | Sporting goods industry -- United States -- HistoryDDC classification: 338.768876092 KN SH Online resources: Location Map
Summary:
"In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands. In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike's annual sales top $30 billion."--
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
338.768876092 KN SH (Browse shelf) Available T0057229
Total holds: 0
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338.7681766 LA RA Raising eyebrows : 338.768380951 CA HA The Haier model : 338.768536 PE PU The PUMA story : 338.768876092 KN SH Shoe dog : 338.7691950994 HA AS Asbestos house : 338.8 AZ FR From KESC to K-Electric : 338.8 BA MU Multinational firms in the world economy /

"In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands. In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike's annual sales top $30 billion."--

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