Business marketing management : a strategic view of industrial and organizational markets /
By: Hutt, Michael D
Title By: Speh, Thomas W
Material type:
BookSeries: The Dryden Press series in marketing.Publisher: Fort Worth, TX : Harcourt College Publishers, c2001.Edition: 7th ed.Description: xxxii, 716 p. : ill ; 26 cm.ISBN: 0030291798Subject(s): Industrial marketing -- Management -- Case studiesDDC classification: 658.8/04
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.804 HU BU (Browse shelf) | Available | T0018488 |
Total holds: 0
Includes bibliographical references and indexes.