It's not just PR : public relations in society /
By: Coombs, W. Timothy
Title By: Holladay, Sherry J
Material type:
BookPublisher: Malden, MA : Blackwell Pub., 2007.Description: vii, 144 p. : ill ; 24 cm.ISBN: 140514405X (alk. paper); 9781405144056 (alk. paper); 1405144068 (pbk. : alk. paper); 9781405144063 (pbk. : alk. paper)Other title: It is not just PR.Subject(s): Public relations -- Social aspectsDDC classification: 659.2
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 659.2 CO IT (Browse shelf) | Available | T0033594 |
Total holds: 0
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| 659.2 CH IN An introduction to public relations and communication management / | 659.2 CH IN An introduction to public relations and communication management / | 659.2 CH PU Public relations : | 659.2 CO IT It's not just PR : public relations in society / | 659.2 CR IS Crisis communication : practical PR strategies for reputation management and company survival | 659.2 CU EF Effective public relations / | 659.2 DA MA Mastering public relations / |
Includes bibliographical references (p. 129-138) and index.
Does society need public relations? --Ethical implications of public relations -- Who practices public relations? -- Public relations influences society --Global effects of public relations.