Social media for business : foolproof tips to help you promote your business or your brand
By: Coles, Linda
Publisher: Melbourne : John wiley & Sons, c2018.Description: xx, 242 p. : ill. ; 22 cm.ISBN: 9780730345770Subject(s): Social media | Internet marketing | Business networksDDC classification: 658.872 CO SOItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 658.872 CO SO (Browse shelf) | Available | T0058409 |
, Shelving location: Main Collection Close shelf browser
658.872 CO MP Computer-mediated marketing strategies : social media and online brand communities | 658.872 CO NT Contemporary research in e-marketing / | 658.872 CO SO Social media commerce for dummies / | 658.872 CO SO Social media for business : | 658.872 DA EC E-commerce : | 658.872 DA SO Social media marketing : theories & applications | 658.872 DA SO Social media marketing : |
Social Media for Business is the essential guide to navigating the social media maelstrom and effectively promoting your business online. You′ll learn how to develop a simple marketing plan, use social media effectively and measure the results of your efforts as you turn contacts and followers into customers. This new third edition has been updated to reflect the expanding influence of Instagram, and includes Snapchat, Security, Social Influence and updated case studies that illustrate the rapid evolution of social media as a business tool. You′ll learn about the recent changes to Facebook, LinkedIn, YouTube and Pinterest and how to factor them into your strategy ― as well as when to decide to transition toward or away from any specific platform.