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Strategy synthesis : for leaders

By: Wit, Bob de
Publisher: Andover, Hampshire, United Kingdom : Cengage Learning, c2017.Edition: 5th ed.Description: xx, 362 p. : ill. ; 24 cm.ISBN: 9781473725188Subject(s): Business Planning | International business enterprises | Strategic planning | Business and ManagementDDC classification:
Summary:
Now in its fifth edition, 'Strategy Synthesis' takes a truly global perspective. Retaining the unique 'paradox' approach of the previous editions whereby a series of contrasting viewpoints are provided to invite student and professional discussion and debate, this new edition takes the approach one step further to acknowledge the developmental role which China and India have had in the business world, and includes strategic thinking philosophies from these countries.
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Now in its fifth edition, 'Strategy Synthesis' takes a truly global perspective. Retaining the unique 'paradox' approach of the previous editions whereby a series of contrasting viewpoints are provided to invite student and professional discussion and debate, this new edition takes the approach one step further to acknowledge the developmental role which China and India have had in the business world, and includes strategic thinking philosophies from these countries.

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