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Concepts in strategic management and business policy : globalization, innovation, and sustainability

By: Wheelen, Thomas L
Title By: Hunger, J. David, 1941- | Bamford, Charles E | Hoffman, Alan N, 1954-
Publisher: Harlow, UK : Pearson, c2018.Edition: 15th ed., Global ed.Description: 402 p. : col. ill. ; 26 cm.ISBN: 9781292227290Subject(s): Strategic planning | Strategic planning -- Case studies | SustainabilityDDC classification: 658.4012 WH CO
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PART 1: Introduction to Strategic Management and Business Policy 1. Basic Concepts of Strategic Management 2. Corporate Governance 3. Social Responsibility and Ethics in Strategic Management PART 2: Scanning the Environment 4. Environmental Scanning and Industry Analysis 5. Organizational Analysis and Competitive Advantage Part 3: Strategy Formulation 6. Strategy Formulation: Business Strategy 7. Strategy Formulation: Corporate Strategy 8. Strategy Formulation: Functional Strategy and Strategic Choice PART 4: Strategy Implementation and Control 9. Strategy Implementation: Global Strategy 10. Strategy Implementation: Organizing and Structure 11. Strategy Implementation: Staffing and Directing 12. Evaluation and Control PART 5: Introduction to Case Analysis 13. Suggestions for Case Analysis

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