Marketing research /
By: Aaker, David A
Title By: Kumar, V | Day, George S
Material type: BookPublisher: Hoboken, NJ : Wiley, c2007.Edition: 9th ed.Description: xvii, 774 p. : ill ; 27 cm.ISBN: 0470050764 (cloth); 9780470050767Program: MARK201 MARK202Subject(s): Marketing researchDDC classification: 658.8/3Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
CRS | University of Wollongong in Dubai Closed Reserve | 658.83 AA MA (Browse shelf) | Available | T0034993 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 658.83 AA MA (Browse shelf) | Available | T0034995 |
Total holds: 0
, Shelving location: Closed Reserve Close shelf browser
658.8 BR MA Marketing and sales analytics : | 658.8 KO MA Marketing management | 658.8 ZE SE Services marketing : integrating customer focus across the firm / | 658.83 AA MA Marketing research / | 658.83 BE MA Marketing metrics : | 658.83 BE MA Marketing metrics : | 658.83 JE DA Data-driven marketing : |
Includes bibliographical references and index.
MARK201 MARK202