WEconomy : you can find meaning, make a living and change the world by Craig Kielburger, Holly Branson and Marc Kielburger

Includes bibliographical references and index.

Do you crave more meaning in your job? Who wouldn't want to be the person doing that? Uncover the methods of megastars like Oprah Winfrey, Earvin "Magic "Johnson, and Sir Richard Branson, who make the world a better place through purposeful--and highly successful--business strategies. The stellar authorial team share in candid detail, the setbacks, and achievements they experienced building successful enterprises and charities--with purpose. With the tips inside this book, you, your business, or your charity can: Find a cause that drives you and your career goals to new heights create a job that you love and be celebrated by your peers, boss, and industryInspire brand fanatics to stay loyal to you, your company, and your cause a halo to your product, grow your geographic reach, innovate for "the next big thing, "engage Boomers to Gen Z, and much more! This is your blueprint for living by your values, achieving career success, and changing the world. Purpose and profit are the greatest human motivators. This is the definitive roadmap for bringing the power of both forces together--achieving a purpose with profit in your career, company, and changing the world. Do you crave more meaning in your job? This book will give you the roadmap. Are you seeking to inspire employees? CEOs are discovering that purpose is the secret to increasing productivity and retaining top workers. If you're in sales, unleash the power of purpose to inspire customers to be passionate brand ambassadors. Everyone wants more meaning. We all inherently know that purpose is powerful, but this is the ground-breaking book to unleashing the purpose within your career, company, and life goals. This book will show you how to profit with purpose, whether you're the one calling the shots or a junior employee looking to advance. Get paid to change the world ₆ who wouldn't want to be the person doing that? Discover the methods of megastars like Oprah Winfrey, Earvin "Magic "Johnson, and Sir Richard Branson, who make the world a better place through purposeful--and highly profitable--business strategies. Go behind the scenes of real companies at the forefront of this watershed movement and learn from business leaders, entrepreneurs, celebrities, and aspiring influencers. The all-star authorial team shares in candid detail the setback.