Aviation communication : strategy and messages for ensuring success and preventing failures
By: Tavlin, Linda J
Material type:
BookPublisher: London : Routledge, c2019.Description: xv, 225 p. : ill. ; 22 cm.ISBN: 9781138624825Subject(s): Aeronautics -- Information services | Communication in organizations | Miscommunication -- Prevention | Aeronautics -- Safety measures | Aeronautics, Commercial -- Customer servicesDDC classification: 387.70684 TA AV Online resources: Location Map | Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 387.70684 TA AV (Browse shelf) | Available | T0063609 |
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| 387.706594 OS MA Mayday : | 387.7068 AI RT Air transport in the 21st century : | 387.7068 WE AI Air transportation : | 387.70684 TA AV Aviation communication : | 387.7360688 HA AI Airport marketing / | 387.7360688 JA AI Airport marketing : | 387.74 CA NO No frills : |
Includes bibliographical references and index.
Aviation Communication: Strategy and Messages for Ensuring Success and Preventing Failures is the first go-to book to reveal to everyone in the aviation industry how to stop an organization’s communication strategy from becoming the tragedy-after-the-tragedy that we’ve seen so often. In such instances, after the media go home, the economic, political, regulatory, and legal effects can linger for years. The strategies and messages in this book show how to prevent this along with the ultimate safety net used by those who have been successful. Readers will learn to prevent catastrophic communication mistakes with strategic templates for a wide array of scenarios, as well as 25 specific techniques that give the actual words to use to deliver the book’s messages.