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Exploring strategy : text and cases Gerry Johnson, Richard Whittington, Duncan Angwin et.. al

By: Contributor(s): Material type: TextTextPublication details: Harlow, England : Pearson, c2020.Edition: 12th edDescription: xxviii 797 p. ill. ; 26 cmISBN:
  • 9781292282459
  • 1292145129
Subject(s): DDC classification:
  • 658.4012 JO EX
Online resources: Summary: With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises big questions about organisations- how they grow, how they innovate, and how they change. Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.
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eBook University of Wollongong in Dubai eBook 658.4012 JO EX (Browse shelf(Opens below)) Available T0065142

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises big questions about organisations- how they grow, how they innovate, and how they change. Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.

ENGG954,TBS921, MGMT930, MGNT910

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