Stanford video [videorecording] : marketing strategies to drive traffic to your site /
By: McGee, Ulla
Material type: Visual materialSeries: Best practices for your website. Publisher: Palo Alto, CA : Kantola Production, 2006.Description: [ ] p.Other title: Marketing strategies to drive traffic to your site.Subject(s): Marketing strategies | Acquisition | Web marketing performance
Summary:
People use the web differently from the way they use other media- and your marketing strategy has to reflect this reality. Ulla McGee explains how to narrow your objectives, refine your message, and measure your actual web marketing performance.
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
DVD | University of Wollongong in Dubai Main Collection | 005.72 MC ST (Browse shelf) | Available | T0029778 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
Playing time : 43 mins.
People use the web differently from the way they use other media- and your marketing strategy has to reflect this reality. Ulla McGee explains how to narrow your objectives, refine your message, and measure your actual web marketing performance.