Business marketing : connecting strategy, relationships, and learning /
By: Dwyer, F. Robert
Title By: Tanner, John F
Material type:
BookPublisher: Boston : McGraw-Hill Irwin, c2009.Edition: 4th ed.Description: xxv, 678 p. : ill ; 27 cm.ISBN: 9780073529905 (alk. paper); 0073529907 (alk. paper)Program: MARK917Subject(s): MarketingDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| 3 DAY LOAN | University of Wollongong in Dubai Main Collection | 658.8 DW BU (Browse shelf) | Available | T0036313 |
Total holds: 0
Includes bibliographical references (p. 653-661) and index.
MARK917